Merrell, the world’s leading outdoor footwear brand, is taking its mission to bring the outdoors to everyone quite literally, with the launch of the Wander Wheel, a unique, interactive art installation. Open to the public for one weekend only, from September 27 to 29, 2024, the installation will transform Studio 525 in Chelsea into an immersive, nature-inspired experience. Created in collaboration with PLAYLAB, INC., the Wander Wheel allows visitors to journey through four distinct natural environments from across the globe—all without leaving New York City.
Photos by Rashad Rastam